Nud is an asian / street infused bar open for drinks, bites and good vibes.
For Nud’s graphic development, the brand revolves around earth-y, neutral and dark colour palettes that insinuate chilled and nightlife vibes. The wordmark has a heavyweight type with uneven posture reminiscent of good fun and drunk / dizzy nights.
The Japanese logo mark adds a further touch to the whole brand as this symbolizes a smiley face within the online world.